Hyundai Motor Company Announces Call for Entries for the 7th Hyundai Kids Motor Show
6-Week Submission Open for 'Imaginary Mobility' Theme
[Asia Economy Reporter Kiho Sung] Hyundai Motor Company announced on the 7th that online applications for the drawing contest themed on future mobility imagined by children, the "7th Hyundai Kids Motor Show," will be accepted until the 16th of next month.
The "Hyundai Kids Motor Show" began in 2016 as the world's first children's imagination motor show and has become Hyundai's representative campaign targeting the growing generation, with increasing interest each year in the number of submissions and exhibition visitors.
This year's theme is "Draw your imagined future mobility!" Through participation in the contest, children will have the opportunity to become more familiar with various means of transportation, including cars, i.e., "future mobility."
After a preliminary screening selecting 150 finalists, additional expert judging will determine the top awards: "3 Minister of Education Awards and 3 Hyundai Motor Company CEO Awards." The judging criteria will focus on creative and novel ideas related to future mobility and stories that resonate with the general public.
The six winning works in the top category will be produced as exhibits in collaboration with famous artists and displayed at the Goyang Hyundai Motorstudio around Children's Day next May.
The Kids Motor Show is divided into kindergarten (ages 4?7) and elementary school (lower and upper grades) categories, and applications can be submitted through the "Hyundai Kids Motor Show" website. Participants wishing to apply in person can visit one of the four Hyundai Motorstudio locations (Seoul, Goyang, Hanam, Busan) from the 27th to receive assistance with online registration.
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A Hyundai Motor Company official stated, "The Hyundai Kids Motor Show, which supports and realizes children's imagination and dreams about future mobility, is Hyundai's representative campaign for children," adding, "We aim to introduce children's dreams and ideas, encourage continuous interest, and foster communication."
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