LG Electronics Showcases OLED TV Strengths at Hong Kong Digital Art Fair

A Total of 118 Units Installed Including Transparent OLED and 97-inch OLED Evo Gallery Edition
An Art Project Utilizing the Strengths of Self-Emissive OLED TVs Unfolds

LG Electronics showcased artworks with innovative displays, including 118 OLED TVs, at a digital art fair held on Queens Road in Hong Kong. A 136-inch all-in-one LED signage with built-in controller and sound system was installed at the entrance of the exhibition hall.
[Photo by LG Electronics]

[Asia Economy Reporter Han Yeju] LG Electronics announced on the 4th that it will participate as an official sponsor in the Digital Art Fair Xperience Hong Kong 2022, held until the 6th at Queens Road Central, the largest central district in Hong Kong.

LG Electronics installed 118 innovative displays, including the 97-inch OLED Evo Gallery Edition, LG OLED Objet Collection, and Transparent OLED, in a 1850㎡ gallery. A 136-inch LED all-in-one signage with built-in controller and sound system, as well as the wireless portable screen LG StanbyMe, were also installed alongside the artworks, attracting attention.

The Hong Kong Digital Art Fair is the largest digital art exhibition event in Asia. It is famous for exhibiting works that showcase creativity in culture and art using the latest technologies such as Artificial Intelligence (AI), Virtual Reality (VR), Augmented Reality (AR), and Non-Fungible Tokens (NFT).

This year, more than 70 artists from around the world participated, led by Chinese artist Jacky Tsai, who was selected as the Digital Artist of the Year by the organizers. Visitors can enjoy a variety of vibrant digital artworks through the delicate image expression, overwhelming contrast ratio, and immersive blacks of LG OLED TVs.

Jacky Tsai’s works were exhibited through Transparent OLED signage. Transparent OLED allows viewers to see both the screen and what is behind it simultaneously, providing an unprecedented artwork viewing experience. Unlike LCD signage, it maximizes the strengths of OLED, where each pixel emits its own light without the need for a backlight. The world’s largest 97-inch (approximately 245 cm diagonal) OLED TV vividly expresses NFT artworks, capturing visitors’ attention.

Meanwhile, LG Electronics also unveiled new TV products for the Hong Kong market for the first time at this event, including the bendable gaming TV LG OLED Flex, which can freely bend and straighten the screen, and the LG OLED Objet Collection Pos?, which adds design to the back side as well.

Han Yuri, head of LG Electronics Hong Kong, said, "We will continue to expand the customer experience of LG OLED TVs and strengthen our leadership as a premium brand through ongoing collaboration across various fields."

This content was produced with the assistance of AI translation services.