Emart24 Starts Selling Lunchboxes Made with Freshly Harvested Rice... "Chewy Texture and Excellent Flavor"
Applicable to All Products During the New Rice Harvest Season
Banban Meat Feast, Songjeong Restaurant Bulgogi Baekban Lunchbox. (Photo by Emart24)
View original image[Asia Economy Reporter Lim Chunhan] Emart24 announced on the 28th that starting from the 1st of next month, it will begin selling two popular lunchbox varieties (Banban Gogi Jeongchan, Songjeong Sikdang Bulkkoji Baekban) made with freshly harvested new rice this year to enhance the taste of the rice.
Emart24 uses Ilpum rice supplied within three days of milling from Nonghyup and applies new rice to all products every year during the new rice harvest season. Products made with new rice are marked with a ‘Nonghyup 2022 Ilpummi’ sticker.
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An Emart24 official stated, “Every year during the rice harvest season, partner companies supplying rice-based foods such as lunchboxes, gimbap, and jumeokbap switch all their products to new rice to improve the taste. Although this change might seem minor, it creates a significant difference that enhances the overall flavor of the lunchboxes.”
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