Lotte Confectionery Launches 6 Online-Exclusive Pepero Varieties Featuring Pokemon and Heunhan Namjae View original image

[Asia Economy Reporter Song Seung-yoon] Lotte Confectionery announced on the 24th that it will launch various concept collaboration Pepero products available exclusively online.


The collaboration Pepero products introduced by Lotte Confectionery consist of six types: 'Pokemon', 'Insaengnecut', 'Banilaco', 'Heunhan Nammae', 'Manggeureojin Gom', and 'Sanrio'. The online malls where these collaboration Pepero products can be purchased are organized differently depending on the planned product.


'Pokemon X Pepero' features Pokemon designs on the product packaging and includes various types of Pepero (12 pieces) as well as one Pokemon acrylic keyring. It is available exclusively on Coupang. 'Insaengnecut X Pepero' has a front package design based on the Insaengnecut concept with the 'Pepero Friends' characters inserted. Along with various types of Pepero (20 pieces), it also includes a paper photo shoot voucher from Insaengnecut and is also available on Coupang.


Additionally, 'Banilaco X Pepero' can be purchased on Gmarket and Auction, 'Heunhan Nammae X Pepero' with 12 pieces including Heunhan Nammae stickers is available on Lotte Sweet Mall, and the 20-piece version can be purchased on Lotte ON. 'Manggeureojin Gom X Pepero' is a collaboration product with Manggeureojin Gom and can only be purchased through KakaoTalk Gift. 'Sanrio X Pepero' is available on Lotte Confectionery's Naver Smart Store.



Various events commemorating the launch of the online-exclusive collaboration Pepero are also being held. When purchasing Pepero on Lotte Mart Mall or Emart Mall, depending on the purchase location, Pepero Friends coasters and grip talk goods are given as gifts, and some online malls offer calendars, socks, pencils, humidifiers, and other items as gifts with Pepero purchases.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing