Rise Hotel, 3rd Quarter Foreign Guest Ratio 86%... Up 77 Percentage Points

77%p Increase in One Year... Singapore, Thailand, Australia, USA Showing Rising Trends
Impact of Eased Quarantine Measures and PCR Test Requirements for Overseas Arrivals

Rise Autograph Collection exterior view (Photo by Rise Hotel).

[Asia Economy Reporter Yuri Kim] The RYSE Autograph Collection announced on the 17th that the proportion of foreign guests in the third quarter of this year accounted for 86%. This represents a 77 percentage point increase compared to the same period last year, which is analyzed as accelerating in line with the endemic (periodic outbreak of infectious diseases).

RYSE Hotel explained, "According to a Booking.com survey, the nationalities of tourists who visited RYSE Hotel from July to September were Singapore (22%), Thailand (15%), Korea (14%), Australia (6%), the United States (5%), and others (44.3%). In particular, the reservation rate from Singapore surged from 0% last year to 22% this year, ranking first in guest proportion."

It is analyzed that the easing of COVID-19 quarantine measures for overseas arrivals by the government lowered the threshold for visiting Korea, resulting in an increase in foreign visitors. According to the July Korea Tourism Statistics released by the Korea Tourism Organization, the number of inbound foreign tourists was 263,986, an increase of 218% compared to the previous year. Following the abolition of pre-entry PCR tests and the removal of the mandatory PCR test within one day after entry, it is expected that the number of foreigners visiting Korea will continue to rise.

Located near Hongdaeipgu Station on the subway, RYSE Hotel captures the unique young and energetic culture and street vibe of Hongdae. The restaurant Char offers Western menus with a Korean touch, providing an opportunity to enjoy Korean food culture. On the 15th floor rooftop bar Side Note Club, various events such as Sunday rooftop markets and jazz performances are regularly prepared and presented.

In the third quarter of this year, the suite rooms received high acclaim. They consist of the Director Suite, a space infused with artistic sensibilities from around the world; the Producer Suite, where guests can gain creative inspiration from artworks painted by various artists; and the Artist Suite, a one-of-a-kind room created through collaboration with global creatives.

Jiyoon Joo, team leader of the RYSE Hotel Culture Team, said, "As foreign visitors return amid the endemic trend and interest in K-culture rises, interest in the young and stylish culture of RYSE Hotel has increased. We will carry out various activities such as collaborations with creators and brands in music, art, and fashion fields to ensure that diverse customers visiting RYSE Hotel can have special experiences."

This content was produced with the assistance of AI translation services.