Resolving Four Major Customer Inconveniences: Rising Estimates, Prolonged Schedules, Disappointing Construction, and Frustrating Repairs
Providing a Differentiated Customer Experience Throughout the Entire Remodeling Process: Consultation, Contract, Construction, Supervision, and Aftercare

The living room view of the 49-pyeong new model house, 'Seamless House,' announced by Hanssem as the spring 2022 trend. <br>[Photo by Hanssem]

The living room view of the 49-pyeong new model house, 'Seamless House,' announced by Hanssem as the spring 2022 trend.
[Photo by Hanssem]

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[Asia Economy Reporter Kim Jonghwa] Comprehensive home interior specialist company Hanssem Co., Ltd. announced on the 17th that it has introduced the 'Infinite Responsibility Remodeling' system. Hanssem has established a 6-step infinite responsibility solution to resolve the pains customers experience throughout the entire remodeling process, from consultation to estimation, contract, construction, and after-service (AS), and is launching an infinite responsibility remodeling brand campaign.


The Hanssem Infinite Responsibility campaign conveys the message that customer inconveniences that may arise during remodeling work?such as escalating estimates, prolonged schedules, disappointing construction, and frustrating repairs?will be resolved through Hanssem’s solutions. Hanssem has reorganized the entire remodeling process including consultation, contract, construction, completion, and defect repair, and introduced a step-by-step responsibility system for satisfactory home decoration. Through Hanssem’s expertise and accountability, the 6-step responsibility solutions?▲3D consultation ▲fixed material pricing ▲electronic contracts ▲direct construction ▲quality assurance ▲headquarters AS?will provide remodeling customers with a new experience.


First, through the remodeling 3D consultation design program 'Home Planner,' customers can preview the appearance of their home after construction is completed. Over 50,000 apartments nationwide are available as 3D blueprints, allowing furniture and building materials such as beds, sofas, and flooring to be virtually installed in the virtual space, reducing trial and error in interior design that was previously only imagined mentally.


At the estimation stage, the 'fixed material pricing system' promises transparent remodeling estimates. Hanssem calculates detailed estimates including the prices of materials and products needed for remodeling and construction costs, increasing customer trust in pricing. When signing a remodeling contract, an electronic contract that transparently digitizes all progress of the interior construction is used, and the contract includes a promise to take responsibility for defect repairs at the site constructed with Hanssem’s official products and construction personnel. This allows customers to avoid increased construction estimates after contract signing and inconveniences caused by irresponsible defect repairs after construction completion.


Remodeling construction is fully managed and directly executed by Hanssem Service, a specialized construction logistics subsidiary holding a professional construction license. Hanssem has established the industry’s first nationwide direct construction system for all remodeling processes, raising construction quality through skilled construction personnel and on-site managers called PMs (Package Managers), who take responsibility from measurement to construction, supervision, and AS.


After remodeling construction is completed, Hanssem guarantees quality by establishing a multi-layered supervision system aimed at 'delivering quality products' to customers. The on-site manager PM inspects construction quality twice: once after construction completion and once before handing over the site to the customer. Additionally, a dedicated call center for remodeling customers operates to continue quality management through ongoing customer satisfaction surveys.


Finally, Hanssem guarantees free A/S within one year after remodeling construction completion and conducts a reassuring BS (Before Service) to take responsibility for defect repairs. After remodeling construction is completed, Hanssem’s construction partner technicians visit the site to check the operational status of parts such as hinges and drains, as well as devices like hoods and cooktops. Through the Hanssem AS system, any additional issues discovered by customers living in their newly renovated homes can be promptly repaired.


The campaign video promoting the resolution of remodeling inconveniences through Hanssem’s infinite responsibility solution was also released on the 15th. The campaign video can be viewed on Hanssem’s official YouTube channel and Instagram.



Kim Jintae, CEO of Hanssem, said, "We have established an infinite responsibility solution that guarantees construction transparency and quality to reduce the pains customers experience during the remodeling process," adding, "With the responsibility of delivering only quality products to customers, we will lead the way in making remodeling work a joyful experience rather than a painful one for our customers."


This content was produced with the assistance of AI translation services.

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