LG Electronics Introduces Public Service Videos in the US and UK on 'World Food Day'

Screening of FAO Promotional Video as Part of 'LG Hope Screen' Program

Video related to World Food Day featured on the LG Electronics billboard in Times Square, New York, USA / Provided by LG Electronics

[Asia Economy Reporter Kim Pyeonghwa] LG Electronics celebrated the United Nations Food and Agriculture Organization (FAO) designated 'World Food Day (October 16)' by screening promotional videos on digital billboards in Times Square, New York, USA, and Piccadilly Circus, London, UK, from the 10th to the 16th local time.

Since 2011, LG Electronics has operated the 'LG Hope Screen' program, allowing international organizations and non-governmental organizations (NGOs) to display public service videos on LG Electronics' billboards in New York and London. The video promoted this time was content produced by the FAO under the theme of 'A World Where No One Is Left Behind.' It conveyed a message encouraging many people to take interest and effort to end hunger.

LG Electronics stated, "Under the Environmental, Social, and Governance (ESG) goal of 'Better Life for All,' we aim to expand positive environmental impacts and pursue an inclusive society where society and businesses coexist." They added, "In particular, we expect various activities participating in solving environmental and social issues to help future generations enjoy a better life and enable the company to continue sustainable management."

This content was produced with the assistance of AI translation services.