Guho Plus Collaborates with French Premium Dessert 'Yan Couvreur'... Launches Capsule Collection

'Guho Plus X Yan Kubr?' Collaboration Collection. Photo by Samsung C&T Fashion Division

[Asia Economy Reporter Song Seung-yoon] Samsung C&T Fashion Division announced on the 5th that its minimal young contemporary brand Kooho Plus has launched a capsule collection in collaboration with the French premium dessert brand Yann Couvreur.

Yann Couvreur is a premium dessert brand named after the representative French naturalistic patissier Yann Couvreur. It expresses delicate flavors and various textures using fresh seasonal ingredients without artificial coloring or chemical additives. In Korea, it operates eight stores in department stores and other locations, gaining popularity.

Kooho Plus set the theme of this Yann Couvreur collaboration capsule collection as "Bonjour Seoul." The collection consists of sweatshirts, hoodies, beanies, and mini eco bags that combine Kooho Plus's unique minimalism with Yann Couvreur's sophisticated mood. The collection features Kooho Plus's logo and Yann Couvreur's fox artwork as accents, mainly using Kooho Plus's signature blue color and Yann Couvreur's signature brown color.

This capsule collection is sold at Samsung C&T Fashion Division's fashion and lifestyle specialty mall SSF Shop, Kooho Plus The Hyundai Seoul store and other offline stores, as well as Yann Couvreur's Donggyo and Yeouido branches.

A Kooho Plus representative said, "We hope young customers will experience special and fresh products through this unique collaboration between the fashion and dessert industries."

This content was produced with the assistance of AI translation services.