HanStyle, JW Anderson Launch 'Run Hani Capsule Collection' Exclusively in Korea
[Asia Economy Reporter Song Seung-yoon] Hanstyle announced on the 5th that it will exclusively launch the British luxury fashion brand JW Anderson's 'Run Hani Capsule Collection' in Korea.
This collection is inspired by the popular 1980s animation 'Run Hani' and is scheduled to be released on the 14th. The collaboration between Run Hani and JW Anderson began with Hanstyle's proposal. Domestic distribution and marketing will also continue based on close cooperation between Hanstyle and JW Anderson.
The collection consists of a total of 33 items, including tracksuits, sweatshirts, shoes, bags, and accessories. Notably, it features various expressions of the protagonist Hani's emotions throughout the collection, including iconic items such as the heart-shaped hairpin and Hangul typography, which symbolize the main character.
The Run Hani Capsule Collection can also be found on the 2nd floor of The Hyundai Seoul in Yeouido, where Hanstyle's offline store is located. A customer participation event will also be held on Hanstyle's official Instagram account.
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A Hanstyle representative said, "Hanstyle is the official domestic retailer of JW Anderson, and we undertook this collaboration with Run Hani to provide a special experience to those who cherish and love the brand." He added, "Starting from the 14th, various events will be held through Hanstyle's official Instagram along with the collection launch, so we ask for your great support and interest."
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