IBK Industrial Bank launches two corporate cards with B-Point and Mileage rewards
First Two Cards Released with New Card Brand Applied
[Asia Economy Reporter Yu Je-hoon] IBK Industrial Bank announced on the 26th that it will launch two types of corporate cards with a new card brand on the 27th: the 'B-Point Card' and the 'B-Mileage Card.'
The new card brand of Industrial Bank utilizes the company name 'IB' and is named as follows: ▲ Individual Card I (Individual) ▲ Corporate Card B (Business) ▲ Premium Card K (KOREA), with the service details appended to intuitively indicate the type and benefits of the card.
Industrial Bank first released the B-Point Card, a corporate card that offers points, and the B-Mileage Card, which provides airline mileage (Korean Air and Asiana Airlines). The I Card for individuals and the premium K Card are scheduled to be launched in the second half of this year and next year, respectively.
The B-Point Card offers point accumulation of up to 0.7% based on the previous month's spending performance (up to 1.0% for overseas and fuel/charging), while the B-Mileage Card provides mileage regardless of the previous month's spending: 1 mileage per 1,500 KRW for Korean Air, 1 mileage per 1,000 KRW for Asiana Airlines (1.5 mileage each for overseas and fuel/charging).
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The annual fee is 9,000 KRW for domestic-only (BC) and 10,000 KRW for domestic and international use (Master, VISA). A representative from Industrial Bank stated, "We focused benefits on points and mileage and structured the card network for easy use to enhance customer convenience," adding, "We plan to introduce various simple yet highly beneficial cards under the new card brand in the future."
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