Distribution Industry Launches Various Promotions Targeting Post-Chuseok Period

Poster for Hyundai Department Store's Golf Fair.

[Asia Economy Reporter Jeon Jinyoung] The retail industry is conducting various promotions targeting shopping customers after the major Korean holiday, Chuseok.

According to the industry on the 12th, Hyundai Department Store is holding a large-scale golf fair to mark the peak golf season in autumn. From the 16th to the 25th, the golf-themed event "Hyundai Department Store Green Master Season 2" will be held at 16 stores nationwide, including the Apgujeong Main Store. Integrated membership service members who purchase over 300,000 KRW at golf brands in the 16 stores nationwide will receive 20,000 Plus Points that can be used. From the 16th to the 18th, customers who purchase golf brand products worth 500,000 KRW or 1,000,000 KRW or more with a Hyundai Department Store card will receive Hyundai Department Store gift certificates up to 7%.

Lotte ON's On and the Beauty is holding the September "On and the Beauty Week" featuring autumn new products until the 18th. During the event, they will showcase autumn new products and exclusive genuine gift sets, offering up to 10,000 KRW discount coupons applicable to beauty products and up to 10% instant card discounts applicable to department store beauty products. This autumn, the so-called "brick color," reminiscent of bricks, has emerged as a trend for lips, and new products related to this trend are being introduced. Notably, 17 shades of "Bobbi Brown Luxe Lipstick" are presented, with popular colors reflecting this autumn's trend such as Claret and Afternoon Tea. On the 15th, the new "MAC Ria Kim Lipstick" will be exclusively launched first on On and the Beauty.

SSG.com is launching the lifestyle integrated "Shopping Express Week" promotion with discounts up to 80%. Every day from 9 a.m., the first 10,000 Smile Club members will receive a 15% exclusive discount coupon, while general customers can receive a set of three coupons with up to 12% discount starting at midnight. The coupons can be applied to products on Shinsegae Mall and Shinsegae Department Store Mall.

Additionally, daily themes such as "Family Day," "Living Day," and "Flex Day" will be selected to introduce various brands, along with best products for autumn fashion and beauty new arrivals, as well as sports, living, and home appliances needed for outdoor activities.

Gmarket and Auction, together with Shinsegae Department Store, are holding the "Shinsegae Autumn Sports Fair," offering popular products carefully selected by merchandisers (MDs) at special prices. Thirteen brands expected to be trendy this autumn have been selected and are offered at discounted prices, including Titleist, Wide Angle, Discovery, Columbia, Adidas, and Skechers. Customers can also check the category halls curated by merchandisers, consisting of six categories: Golf, Hiking & Outdoor, Sportswear, Sports Shoes, Fitness & Swimming, and Ball & Racket sports.

This content was produced with the assistance of AI translation services.