Cafe24 Surpasses 500,000 App Downloads... "Expanding Online Mall Features"

Popularity of SNS Integration and More in Shopping Malls

Cafe24 Store app downloads have surpassed 500,000.

[Asia Economy Reporter Lim Chunhan] Global e-commerce platform Cafe24 announced on the 8th that the ‘Cafe24 Store’ app, which provides e-commerce functions as an application (app), has surpassed 500,000 downloads.

The popularity of e-commerce function apps is due to the fact that business operators can easily implement the necessary functions for online shopping malls with just a few clicks, without requiring specialized development knowledge or large-scale investment. Flexible and rapid function expansion according to the business environment allows for expectations of increased sales.

In particular, this year, apps aimed at attracting online shopping mall customers, such as social networking service (SNS) integration, messengers that assist customers during the shopping process, content creation including banners, and collection of product buyer reviews, have gained popularity. In the case of SNS integration, more than half of the top 10 downloaded apps were related to this feature.

The most popular app was Kakao Sync Booster. It was found to be advantageous for expanding membership sign-ups at online shopping malls, as consumers can easily register and log in to online shopping malls using their Kakao account without cumbersome procedures.

Lee Jae-seok, CEO of Cafe24, said, "Timely technological responses are very important to adapt to the rapidly changing business environment," and added, "We will strive to spread e-commerce apps so that any online business operator can quickly succeed."

This content was produced with the assistance of AI translation services.