Time Villas, 1st Anniversary Event... "From Popera to Popup Store"

Various Discount Events Including Overseas Luxury Brands

Exterior of Lotte Premium Outlet Time Villas Branch.

[Asia Economy Reporter Lim Chun-han] Lotte Premium Outlet Time Villas announced on the 29th that starting from the 1st of next month, it will celebrate its 1st anniversary with various experiential events, product discount promotions, and pop-up stores.

They have prepared events where family customers can enjoy performances amidst natural scenery. On the 4th of next month, at the Lawn Plaza, visitors can experience a popera concert by '4 Fandoms,' a group formed by finalists from seasons 1 to 3 of the TV program Phantom Singer. On the 11th, a musical gala show featuring beloved theme songs from Disney movies such as Beauty and the Beast and Frozen will be held.

Various product discount events are also planned. On the 4th, alongside the overseas luxury brand secondhand product exhibition where vintage items can be purchased, an overseas luxury brand fair featuring brands like Etro and Moose Knuckles will take place. During the Lacoste Special Sale (September 5?15), popular products will be discounted up to 70%, and during the Descente Group Fair (September 5?15), items will be sold at 30?60% off.

Unique pop-up stores will also be available. From the 24th to the 25th of next month, the Plant Butler Festival pop-up store will showcase rare plants such as Malbo Monstera and Philodendron. Additionally, until the 18th, a Vessel pop-up store, a U.S. golf bag specialist brand favored by famous PGA and LPGA players like Tiger Woods and Rickie Fowler, will be open.

According to Time Villas, customer purchase characteristics over the past year show that besides the primary commercial areas of Uiwang, Anyang, and Gwacheon, customers from Songpa-gu, Gangnam-gu, Seocho-gu, and Bundang accounted for 20% of sales. Furthermore, by strengthening kids' content for young family customers and expanding food and beverage (F&B) and golf product lines preferred by the MZ generation (Millennials + Generation Z), the sales composition ratio of the 20s to 40s age group was more than 10 percentage points higher compared to all Lotte Outlets.

Kim Sang-woo, store manager of Lotte Premium Outlet Time Villas, said, “Time Villas has shown new innovation unseen in traditional outlets by harmonizing with the surrounding nature and offering various experiential contents. As we celebrate the 1st anniversary, we have prepared many events and activities so that visiting customers can enjoy diverse shopping opportunities and relax with their families.”

This content was produced with the assistance of AI translation services.