Samsung Display Targets Gaming Market, Participates in Gamescom 2022

Experience Exhibition Featuring 240Hz OLED for Laptops Leading New Trends in Gaming Market
Samsung Display "Leading Next-Gen Gaming Screen Market with Self-Emissive Technologies like OLED and QD-OLED"

The Samsung Display exhibition hall set up at 'Gamescom 2022' held in Cologne, Germany, from the 24th to the 28th / Source=Samsung Display

[Asia Economy Reporter Kim Pyeonghwa] Samsung Display is visiting one of the world's top three game shows with the latest display technology that will change the gaming market landscape.

Samsung Display is participating for the first time in the display industry at 'Gamescom 2022,' held from the 24th to the 28th (local time) in Cologne, Germany, organized by the German Federal Association of Interactive Entertainment Software (BIU). At this event, held offline for the first time in two years, Samsung Display will showcase ▲240 Hertz (Hz) high refresh rate organic light-emitting diode (OLED) for laptops ▲Flex Gaming ▲QD-OLED for TVs and monitors.

Since this exhibition is experiential, visitors will have the opportunity to directly play games and compare the gaming performance of existing displays with OLED and QD-OLED. In particular, a dedicated OLED gaming experience zone has been set up where visitors can enjoy third-person shooter (FPS) games on a 240 Hz OLED laptop and compare it with a conventional laptop with the same refresh rate. There is also a separate dark room to experience true black and an eye-care zone where visitors can experience the OLED characteristics that consider users' eye health.

In the Future Technology Zone, Samsung Display will exhibit 'Flex Gaming,' first introduced at SID 2022. This concept product is designed to be used as a smartphone by folding its 7.2-inch display in half and unfolded to a large screen when gaming. When used vertically, the device displays the game screen on the top and the controller on the bottom, enabling various gaming environments.

The 13.4-inch round display, making its debut at this exhibition, can be applied as an in-vehicle display. Samsung Display explains that it sets a new standard for automotive displays with luxurious black expression and clear, seamless image quality.

A Samsung Display official said, "Samsung’s self-emissive displays, including OLED and QD-OLED, which are world-class, are becoming new standards and trends in the rapidly changing gaming screen market," adding, "This exhibition will be a great opportunity to showcase displays optimized for gaming devices to gamers worldwide."

This content was produced with the assistance of AI translation services.