CJ Olive Young Launches 'Chuseok Gift Event' with Up to 41% Discount

Until August 31, Over 80 Chuseok Gifts Including Basic Skincare Sets and Health Foods Available Online and Offline
Mobile App 'Gift' Event... Chuseok Specials 'Olive Young Live' on 24th and 31st

[Asia Economy Reporter Kim Yuri] CJ Olive Young announced on the 21st that from the 22nd to the 31st, it will hold the 'Chuseok Gift Fair' proposing Chuseok gift items at nationwide stores, the official online mall, and the mobile application (app).

At this Chuseok Gift Fair, over 80 selected products including functional health foods suitable for gifting, premium cosmetics, and high-performance basic cosmetics sets will be offered at discounts of up to 41%. On the online mall and mobile app, in addition to popular mobile 'Gift Sending' products, customized gifts will be suggested according to the recipient or concept.

Olive Young explained that since it is recognized as a gift purchasing channel among the MZ generation (Millennials + Generation Z) through its own mobile app's gift sending service, various events have been prepared to enable easy purchase of Chuseok gifts.

During the event period, customers using the gift sending service for the first time on the mobile app will receive a 1,000 KRW Olive Young gift card. Eligibility requires a payment of 20,000 KRW or more through the gift sending service. Depending on the purchase amount via gift sending, up to 10,000 KRW worth of CJ ONE points will be rewarded, and coupons offering up to 5,000 KRW discount can be issued when ordering event products through gift sending.

Chuseok gifts will also be showcased through Olive Young’s own live commerce. On August 24th and 31st from 8 PM, the Chuseok special 'Ollyoung Live' will be held on the mobile app, introducing various customized gifts ranging from basic cosmetics and health foods for parents to hand cream sets targeting younger generations, along with shopping benefits available only during the broadcast.

At nationwide stores, message cards and envelopes to express gratitude will be given when purchasing Chuseok gift products. Major brands participating in this promotion include Biohealbo, Hanyul, Dr.G, Estra, Lactofit, Delight Project, Round Around, and Bring Green.

Olive Young stated, "We have established ourselves as a representative channel where gifts can be conveniently purchased not only at nearby stores but also through mobile gifts, live commerce, and instant delivery services," adding, "We plan to introduce various gift items that capture both trends and practicality targeting the Chuseok holiday."

This content was produced with the assistance of AI translation services.