Urbanbase Breaks Through Barriers in Japan's Commercial Real Estate Market
Japanese Commercial Real Estate Company 'At Office' Adopts Urbanbase 3D Interior SaaS
[Asia Economy Reporter Kim Jonghwa] Urbanbase Co., Ltd. announced that the Japanese commercial real estate company 'at OFFICE' has adopted Urbanbase's 3D interior SaaS (Software as a Service). This is the first case of a domestic proptech company's SaaS service being introduced in the Japanese commercial real estate market.
Headquartered in Tokyo, Japan, at OFFICE is a company that provides one-stop services related to commercial real estate, including office property brokerage, construction, and interior design. It holds data on more than 17,000 commercial real estate properties in Tokyo and Kanagawa Prefecture. The company operates a website that brokers properties matching corporate requirements and offers landlord-tailored consulting services through real estate data analysis functions.
Due to the impact of COVID-19, interest in non-face-to-face real estate transactions has increased in Japan, and the adoption of online brokerage services is gradually rising not only in the residential sector but also in the commercial sector. at OFFICE uses Urbanbase 3D interior to enable customers to virtually tour office spaces in 3D anytime and anywhere as if they were visiting the site. Through Urbanbase's '2D Floor Plan to 3D Automatic Modeling' feature, a large number of office spaces can be quickly transformed into virtual spaces for experience.
Another advantage is the ability to customize spaces using various interior items such as furniture, home appliances, and flooring materials. It supports not only non-face-to-face brokerage but also customized interior consulting before moving in. at OFFICE plans to propose diverse office styling to customers beyond standardized office interiors through 3D interior and allow them to preview the appearance after moving in. Spaces completed with 3D interior can be enjoyed in up to 8K ultra-high definition through Urbanbase's 'Real Panorama.'
Jinwoo Ha, CEO of Urbanbase, said, "Following Japan's No.1 furniture company Nitori, we have once again achieved meaningful results in the Japanese market," adding, "This is the first achievement in the overseas commercial real estate market, expanding beyond the residential interior sector where we have had many successes, verifying the excellence and scalability of our technology."
CEO Ha also stated, "As the digital transformation wave sweeps through Japan, the demand for technologies and services that enable this is growing," and added, "We expect Urbanbase 3D interior, which breaks down the boundaries between virtual and real spaces, to eliminate the spatial and temporal constraints that occurred in traditional real estate transactions."
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Meanwhile, the Urbanbase 3D interior adopted by at OFFICE is a customer-tailored space consulting service. It allows customers to easily create virtual representations of spaces they live in or desire, enabling optimized consultation and interior proposals for the space. Provided in SaaS form, it can be conveniently accessed via PC and mobile devices without separate installation. Currently, more than 50 domestic and international home appliance, furniture, and interior brands such as Shinsegae Casa, iloom, Ace Bed, and Nitori offer intuitive space consulting to customers through Urbanbase 3D interior.
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