Chamdahan Hong Sam's 'Compound K K Stick' Surpasses 300,000 Units in Cumulative Sales
[Asia Economy Reporter Eunmo Koo] Chamdahan Hongsam announced on the 1st that the cumulative sales of ‘Compound K Sticks’ have surpassed 300,000 packs.
Compound K Sticks are made by double fermenting red ginseng with microorganisms and enzymes to effectively convert saponins into Compound K. This process allows for up to 23 times more red ginseng nutrients to be obtained, and the absorption rate is increased by up to 4 times.
Fermented red ginseng is characterized by breaking down the saponins, the key components of red ginseng which are in a high molecular form, into Compound K, the final metabolite that can be absorbed by the body. When red ginseng is fermented, the nutrients are broken down into smaller parts and saponins are converted into Compound K, which is absorbed better than regular saponins.
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According to the ‘2021 Domestic Food Industry Production Performance’ released by the Ministry of Food and Drug Safety and the Food Safety Information Service, the production value of health functional foods last year was 2.712 trillion KRW, an increase of 19.8% compared to the previous year. This is about 8.4% higher than the average annual growth rate of 11.4% over the past five years. Among health functional foods, red ginseng had the highest market share at 22.7%, and its production value also increased by 2.8% compared to the previous year.
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