Home&Shopping Launches New Membership 'An Club'... Earn Up to 50,000 KRW Monthly Rewards

New Membership '&Club (And Club)'.
[Photo by Home&Shopping]

[Asia Economy Reporter Kwak Min-jae] Home&Shopping announced on the 31st that it will launch a new membership program called ‘&Club (And Club)’ to enhance customer benefits and foster loyal customers.

Home&Shopping’s new membership service &Club assigns tiers based on purchase history and frequency over the past six months. It offers additional reward points of up to 5% of the monthly purchase amount depending on the tier. The &Club reward benefits are ▲PLATINUM 5% points ▲VIP 4% points ▲GOLD 3% points ▲SILVER 2% points. Members can earn up to 50,000 KRW in points per month.

Benefits are also structured so that new and dormant customers without purchase history can receive &Club points. Customers with no purchase history at Home&Shopping in the past year will be assigned the WELCOME tier. If they make purchases above a certain amount, they will be immediately upgraded to PLATINUM, VIP, GOLD, or SILVER tier the following month, even if they do not meet the purchase frequency requirement. They will receive the maximum 5% reward points exclusive to &Club members.

Additionally, &Club PLATINUM and VIP customers can access the ‘&Club Secret Lounge,’ where they can purchase popular Home&Shopping products at special prices. Only PLATINUM and VIP tier members for the current month can purchase products offered in the Secret Lounge.

Meanwhile, to celebrate the launch of the new membership &Club, Home&Shopping will also hold a gold bar raffle event called ‘Follow &Club.’ From August 1 to 18, three customers who purchase at SILVER tier or above in ‘&Club (And Club)’ will be selected to receive a ‘37.5g gold bar.’

This content was produced with the assistance of AI translation services.