Accelerated Preparations for the Successful 17th Hamyang Sansam Festival... 10 Days Starting September 2

‘Hi-Sansam! Supporting Your Youth’

Creating Festival Buzz... Focused Online and Offline Promotion

The foreign expedition team at the Hamyang Wild Ginseng Festival is experiencing wild ginseng digging.

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Hamyang-gun, Gyeongnam Province, has begun perfect preparations and creating a festival boom for the successful hosting of the "17th Hamyang Sansam Festival," which will be held for 10 days from September 2nd at Sangnim Park.

Hosted by Hamyang-gun and organized by the Hamyang Sansam Festival Committee, the Hamyang Sansam Festival, now in its 17th year, reached its peak last year with the hosting of the Sansam Anti-Aging Expo, establishing itself as a representative premium festival in Korea.

This year's festival is themed "Hi-Sansam! Supporting Your Youth," and consists of nine themes: Sansam Hall, Specialty Products Hall, Picnic Playground, Market Street, Sansam Forest, Immortality Food Zone, Various Experience Booths, Nightscape Zone, and Post-Expo.

Despite uncertainties in holding the festival due to the COVID-19 pandemic, the county held a regular general meeting of the festival committee in April and established a basic plan in May, steadily preparing for the festival.

With changes in COVID-19 quarantine guidelines and adjustments to social distancing, full-scale festival preparations began in May, and in June, a festival operation agency was selected.

In July, Hamyang-gun and the festival committee held a meeting to discuss the overall progress of the festival, drawing up detailed execution plans and a comprehensive draft execution plan, thus outlining the big picture of the festival.

Based on the comprehensive execution plan, the county will thoroughly promote the festival both online and offline to create a festival boom, hold progress report meetings for the Sansam Festival departments to strengthen interdepartmental communication, and make meticulous preparations for a perfect festival.

A county official said, "As the first festival held after the successful hosting of last year's Sansam Expo, we will do our best in preparation to create unforgettable memories of Sansam anti-aging for both residents and visitors."

This content was produced with the assistance of AI translation services.