BTS Appointed as Ambassadors for Expo 2030 Busan... Busan City Gains a 'Thousand Troops and Ten Thousand Horses' Support

Global Busan Concert Scheduled in October to Support Busan's Bid for World Expo

BTS is taking a commemorative photo after being appointed as promotional ambassadors at the 2030 Busan Expo ambassador appointment ceremony held on the 19th at HYBE Corporation in Yongsan-gu, Seoul.
[Image source=Yonhap News]

Prime Minister Han Duck-soo is taking a commemorative photo with attendees after presenting BTS with the appointment letter as promotional ambassadors for the Busan Expo at HYBE Co., Ltd. in Yongsan-gu, Seoul on the 19th.
[Image source=Yonhap News]

[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] BTS has entered the competition to host the 2030 Busan World Expo. Busan City has effectively gained a "thousand troops and ten thousand horses" for its long-cherished project of hosting the World Expo.

On the 19th, Busan City announced that it officially appointed BTS as the promotional ambassador for the "Busan World Expo."

The appointment ceremony was held that afternoon at the 19th-floor conference room of HYBE Corporation, co-hosted by the 2030 Busan World Expo Bid Committee and Busan City.

Attending the event were BTS, appointed as promotional ambassadors; Han Duck-soo, Prime Minister and co-chairman of the 2030 Busan World Expo; Choi Tae-won, Chairman of the Korea Chamber of Commerce and Industry; Park Hyung-joon, Mayor of Busan; and Park Ji-won, CEO of HYBE Corporation.

Earlier, Busan City and HYBE Corporation reached a consensus on the bid for the 2030 Busan World Expo and signed a memorandum of understanding (MOU) for cooperation on June 24.

Taking this appointment as an opportunity, BTS plans to hold a large-scale global concert in Busan in October to pray for the successful bid. This concert will be broadcast live worldwide to widely promote Busan and attract extensive domestic and international interest and support from people around the world for the 2030 Busan World Expo bid.

Additionally, BTS will participate in the three upcoming stages of the Bureau International des Expositions (BIE) general assembly competition presentations, on-site inspections, and bid negotiations with BIE member countries to help garner support from BIE member states.

Having grown into a global icon, BTS has recently exerted worldwide influence through speeches at the UN and other venues, contemplating issues facing future generations and extending their positive impact beyond music to the world.

Park Hyung-joon, Mayor of Busan, said, “BTS, who have made great contributions to the development of human culture, are global leaders who best embody the universal human values and future-oriented vision that the World Expo aims to propose in this new era.” He added, “Busan City will stand alongside BTS as partners in the World Expo for humanity’s leap forward and prosperity.”

The mayor also stated, “Following the global actor Lee Jung-jae, the addition of BTS as promotional ambassadors is expected to generate tremendous interest and support for the 2030 Busan World Expo both domestically and internationally.” He continued, “The new government has also adopted the Busan World Expo as a national agenda, committing national fortune to the bid, and we will surely succeed in hosting it to repay the public’s support.”

This content was produced with the assistance of AI translation services.