Angel-in-us' 'Jjiksim' Evoking Emotional Beverage... Eye-Catching Vivid Colors
[Asia Economy Reporter Moon Hyewon] Angel-in-us announced on the 19th that it has launched three summer season beverages featuring vibrant colors that evoke the desire to take photos, known as 'jjiksim.'
Available for a limited time until early October, the three summer season beverages are designed to match the lifestyle of the MZ generation, who actively use online SNS channels, incorporating colors reminiscent of summer and summer fruit toppings.
The lineup includes Citron Berry Sketch, a sweet yuzu-based drink topped with Crimson Punch; Plum Sunset Pink Ocean, a premium iced tea with fragrant peach oolong tea, lemon, plum, and rosemary evoking the evening sunset; and Peach Cloud Plum Dome, a blend of grapefruit and plum with ice, reminiscent of floating clouds.
Angel-in-us also released three types of slice cakes that pair well with the refreshing fruit drinks: Rich Chocolate, Souffl? Cheesecake, and Creamy Injeolmi.
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A Lotte GRS official explained, “As the rainy season ends and the heatwave is expected to intensify, the three new summer products express elements representing summer vacation spots such as the sea, clouds, and sunset.”
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