[2022 Busan Motor Show] "A Festival with Cars"... Abundant New Cars and Experience Events

Gymkhana Demonstration

[Asia Economy Reporter Choi Dae-yeol] The Busan International Motor Show opened on the 15th. Visitors can experience a total of 28 brands over ten days, including six domestic and international complete car brands.

The Hyundai Ioniq 6 was unveiled to the world for the first time. It is the brand's second dedicated electric vehicle, capable of traveling 524 km on a single charge. It is the longest among Hyundai's electric vehicles. Kia introduced the concept EV9 for the first time in Korea. The new model of the Seltos, which is about to be launched soon, can also be seen in advance. Genesis exhibited the X Speedium Coupe, which presents the future design direction of electric vehicles.

BMW introduced the electric i7 and the new 2 Series Active Tourer to Korea for the first time. MINI showcased the high-performance brand JCW limited edition model and the electric vehicle Electric Pacesetter for the first time. A bike commemorating the 50th anniversary of the high-performance brand M's establishment will also meet the public for the first time in Asia.

BMW Exhibition Hall

During the event, visitors who post certification shots at the exhibition hall will receive pouches and other items, and BMW owners will be given drinks and other perks. There will also be roulette events. The BMW Korea Future Foundation will give keyrings and other items to visitors who newly apply for one-time sponsorship. On the 22nd, a music event featuring Beenzino and Epik High is planned at the outdoor plaza of the Busan Cinema Center in Haeundae-gu.

Domestic two-wheeler specialist brand DNA Motors unveiled the electric two-wheeler ED-1 for the first time. This vehicle was jointly developed with Hyundai Kefico, a Hyundai Motor affiliate, and is an electric two-wheeler scheduled for release next year. Daedong Mobility's electric golf car also attracts attention. Nexen Tire, the only tire brand participating, set up an open-structure exhibition booth displaying its main tires as well as future concept tires.

Smart Mobility Test Drive

There are various experience programs as well. At the SK Telecom booth, visitors can experience a virtual air taxi. A simulator for enjoying car racing games has been set up inside the event hall. There are also test drive experience spaces for ultra-compact electric vehicles and off-road vehicles.

Cebomobility is exhibiting the single-seat delivery electric vehicle Ceboc Van during the event. This model, unveiled for the first time to coincide with the event, modifies the passenger seat of the existing two-seat Cebo C to suit small-volume delivery. It can travel 75.4 km on a single charge and can be charged with household electricity. The company expects it to be used as an alternative to existing delivery motorcycles.

This content was produced with the assistance of AI translation services.