Noru Paint Brings Vibrancy to Mangwon World Cup Market with Painting and Murals
Mangwon World Cup Market is regaining vitality through paintings and murals.
[Photo by Noroo Paint]
[Asia Economy Reporter Kim Jong-hwa] Noroo Paint announced on the 13th that it successfully concluded the support donation event 'Poster Challenge' held together with Mangwon World Cup Market, with active participation from customers.
The Poster Challenge was planned to revitalize traditional markets, which are seeing an increase in visitors following the easing of social distancing measures. Through this donation challenge, Mangwon World Cup Market, where paint had peeled off in many places due to the passage of time, was newly reborn with witty and neat artwork murals by artist Kim Da-ye. The changed atmosphere of the traditional market received great responses from visitors and merchants alike.
This challenge was an easy donation method for anyone to participate in, exceeding the participation goal with over 10,000 participants.
Noroo Paint, having exceeded the target figures, carried out not only the initially planned painting of old walls and murals but also applied MMA point coating on the market floor to prevent slipping and replaced old banners in the existing market. Additionally, they supported market promotional posters and placed advertisements at nearby bus stops to increase visitors to the traditional market.
In particular, on the day of the mural installation, Noroo Paint added significance to the sharing activities by conducting medical donation activities for traditional market merchants together with Hallym University Sacred Heart Hospital, with which they signed a social contribution business agreement (MOU) for regional community development.
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A Noroo Paint official said, "Each support poster from customers came together to improve the environment of the traditional market," adding, "We plan to continue leading environmental improvement activities that can enhance the value of life and space through paint."
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