Kolon FnC, 'Lucky Chouette' Starfield COEX Branch. Photo by Kolon FnC

Kolon FnC, 'Lucky Chouette' Starfield COEX Branch. Photo by Kolon FnC

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[Asia Economy Reporter Song Seung-yoon] Kolon Industries FnC Division announced on the 24th that the women's young character casual brand 'Lucky Chouette' will renew and reopen its Starfield COEX store to celebrate its 10th anniversary.


Through the renewal of its main store, Starfield COEX, Lucky Chouette plans to look back on its 10th anniversary and further strengthen its brand identity. The renewal highlights include space expansion and visual changes. The interior was designed by 'Cobalt Studio.' The space was reorganized to showcase Lucky Chouette's products with high focus. In addition to visual elements, a comfortable woody scent display unique to the Starfield COEX store provides an olfactory experience.


To commemorate the renewal opening, Lucky Chouette is also holding a collaborative exhibition with 'Fivecomma.' This exhibition expresses the 'owl forest that does not exist anywhere, but might exist somewhere' through Lucky Chouette's symbol, the owl character. Fivecomma is a textile design studio that explores and creates handcrafted fabrics, led by artist Jeong Hye-jin.



A promotion to celebrate the renewal opening will also be held. New customers making purchases at the store will receive a 10% discount, customers who spend over 50,000 KRW will receive an eco bag, and those who spend over 300,000 KRW will be gifted a camping chair.


This content was produced with the assistance of AI translation services.

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