Lotte ON, Beauty Specialty Store On and the Beauty 'Popular'... "Up to 1,000 Sign-ups per Day"

Lotte ON's premium beauty specialty store On and the Beauty.

[Asia Economy Reporter Lim Chun-han] Lotte ON announced on the 23rd that its premium beauty specialty store On and the Beauty is gaining great popularity, receiving positive evaluations from both customers and partner brands.

According to Lotte ON, beauty sales this month increased by more than 30% compared to the previous year, and the number of members in the On and the Beauty Club membership exceeded 60,000, with over 1,000 new sign-ups per day at peak times.

On and the Beauty will continue the "My Summer Beauty Mate" event, focused on customers' beauty experiences, including trial groups and sample events, until the 30th. Notably, popular summer products are gathered and offered in exclusive sets available only at On and the Beauty, with discounts of up to 15%.

A Lotte ON official stated, "We have confirmed that within two months of launching On and the Beauty, it has established itself as a platform satisfying both customers and brands alongside sales growth. Moving forward, we will focus on providing premium beauty experiences through products and services to create a platform that more customers and brands want to visit."

This content was produced with the assistance of AI translation services.