Retail Industry Summer Discount Events... "From Food to Leisure Goods"

Watermelons are being sold at Emart Seongsu branch in Seongdong-gu, Seoul.

[Asia Economy Reporter Lim Chun-han] As the full-fledged heat of summer begins, the distribution industry has launched various summer product discount events.

According to the industry on the 18th, Emart is holding the 'e Watermelon Museum' event until the 22nd, offering all watermelon products harvested from famous regions such as Maengdong, Deoksan, and Gochang at a 3,000 KRW discount when purchased with the event card. All Black Mango and Kkamang Apple watermelons are sold at a 2,000 KRW discount with the event card. Until the 29th, new customers who sign up for the Emart application (app) can also enjoy a 50% discount on all watermelon products, limited to 30,000 watermelons across all stores and one per person. Chodang corn is sold at about a 49% discount compared to the original price.

Emart is also holding discount events on summer fashion accessories and water leisure products. Until the 29th, all sandals and slippers are sold at a 30% discount when purchasing two pairs with the event card. Days beach hats, raffia sun visors, and Dolphin Clap sunglasses can also be purchased at a 30% discount when buying two items with the event card. Days’ representative T-shirts, perfect for the summer season, are offered at a 40% discount, and Days Coolism innerwear is sold at a 30% discount with the event card purchase.

GS Fresh Mall is running the ‘Summer Festa’ promotion focused on summer food products until the 21st. This event features over 400 items including summer staples such as Samgyetang (ginseng chicken soup), Chodang corn, soybean noodles, cold noodles, and shaved ice. Products are offered with discounts up to 84% and buy-one-get-one (1+1) deals. Representative products include a whole glutinous rice Samgyetang with a 38% discount when applying coupons, and a 4-pack of Chodang corn sold at a 33% discount.

A GS Retail official said, “This event has been prepared with a variety of seasonal products suitable for the summer season and items perfect for the heat. We hope this cool promotion will help customers who feel burdened by the recent rise in grocery prices.”

This content was produced with the assistance of AI translation services.