Samsung C&T's 'Cotello' Opens First Pop-up Store in Busan... Showcases New Summer Collection

Kotelo Shinsegae Centum City Pop-up Store. Photo by Samsung C&T Corporation

[Asia Economy Reporter Song Seung-yoon] Samsung C&T Fashion Division announced on the 30th that its daily wear brand Kotelo has opened a summer season pop-up store at Shinsegae Department Store Centum City branch in Busan.

This is the first time Kotelo has opened a pop-up store in Busan. The pop-up store operates on the 4th floor of Shinsegae Department Store Centum City branch in Haeundae-gu, Busan, with an area of approximately 23 pyeong (75㎡).

The pop-up store sells new products for this summer season. Recently released items include a crochet knit series made using handmade techniques with the concept of summer nature, and knits, shirts, and dresses featuring refreshing colors such as blue and mint. All customers who purchase products will receive a logo eco bag, and customers who purchase over 200,000 KRW will be given a wine chilling bag, perfect for use during the vacation season, on a first-come, first-served basis.

A Kotelo representative said, "We set up the pop-up store to communicate directly with customers in the Busan area," adding, "We hope you create styles suitable for a comfortable daily life and exciting vacation this summer with Kotelo's new products that capture refreshing nature."

This content was produced with the assistance of AI translation services.