CJ OnStyle Selects 'RE-BURST' as Endemic Fashion Trend Keyword

CJ OnStyle has selected RE-BURST as the endemic (periodic infectious disease outbreak) fashion trend keyword.

[Asia Economy Reporter Lim Chun-han] CJ OnStyle announced on the 30th that it has selected RE-BURST as the endemic (periodic infectious disease outbreak) fashion trend keyword.

RE-BURST is a compound word combining BURST, meaning "to burst," with the prefix RE-, meaning "again," symbolizing the hope that the fashion market will revive to levels exceeding those before COVID-19.

The detailed fashion trend keywords include ▲Revival (the comeback of outerwear, menswear, and other outing clothes) ▲Entertainment (shopping content filled with fun) ▲Blossom of Casual (the blooming of the casual market) ▲Utilize Omni-channel (growth of vertical platforms and evolution of offline) ▲Reflect the Taste (reflection of evolved preferences) ▲Surprising New-Forty (strengthening the status of New-Forty) ▲Targeting (sharply targeting the market), totaling seven trends.

A CJ OnStyle official said, "Last year was a remarkable year in which we became the first in the industry to surpass 1 trillion won in fashion handling volume, leading women's fashion online consumption and achieving notable results with exclusive brands. Moving forward, we will continue to swiftly respond to changes in the distribution environment based on ongoing trend research and do our best to provide customers with new shopping experiences."

This content was produced with the assistance of AI translation services.