Department Store, Overseas Luxury Brand Sale... "Up to 50% Discount"

Customers are purchasing products at the Vivienne Westwood store in Lotte Department Store Main Branch Avenue L, Jung-gu, Seoul.

[Asia Economy Reporter Lim Chun-han] Lotte Department Store, Shinsegae Department Store, Hyundai Department Store, and Galleria Department Store have launched overseas luxury brand discount events.

According to the industry on the 21st, Lotte Department Store has been offering discounts of up to 50% on more than 80 brands including Loro Piana and Thom Browne since the 20th. At Lotte Department Store’s main branch, Jamsil, and Incheon stores, customers who purchase over 1 million KRW will receive Lotte gift certificates according to the purchase amount until the 22nd. On Lotte ON, from the 30th of this month to the 19th of next month, about 10 brands including Longchamp, MCM, and Coach will offer spring and summer season fashion products at discounts of up to 50%.

Shinsegae Department Store will offer discounts of up to 40% on 200 brands from the 27th of this month to the 30th of next month. At Shinsegae’s curated stores, popular brands such as Vetements, Celine, Alexander McQueen, and Rene Caovilla will be discounted. Additionally, luxury brands like Jil Sander, Giorgio Armani, and Givenchy will also participate in the discount event. From the 27th to the 29th, customers who purchase a certain amount using affiliated cards will receive 5% of the purchase amount back in gift certificates.

Hyundai Department Store started its overseas fashion spring and summer season-off event at all 16 stores nationwide from the 20th. This event features about 180 overseas fashion brands including men’s and women’s imported clothing, contemporary, and accessories, offering discounts ranging from 10% to 50% off the regular price. At major stores such as The Hyundai Seoul, customers who purchase over 1 million KRW at a single overseas fashion brand store using a Hyundai Department Store card until the 29th will receive gift certificates and enjoy a 6-month interest-free installment benefit. During the same period, the Trade Center store will also hold a luxury watch and jewelry fair.

Galleria Department Store began its season-off event on the 20th with about 80 overseas fashion brands including Isabel Marant, Vernis, and Vanessa Bruno. At the luxury hall, until the 22nd, an exhibition event titled Exploring the Universe is being held, showcasing luxury watches and jewelry themed around the universe. At Galleria Gwanguyo, in collaboration with the wall decor brand IXI, works inspired by Claude Monet’s The Cliff at Pourville and sailing ships are being displayed, and at Daejeon Timeworld, the Italian fashion brand Neil Barrett is holding a lucky draw event.

This content was produced with the assistance of AI translation services.