Upcycling Popup Book Kit and Snacks & Beverage Donation
"Providing Educational Opportunities to Raise Awareness of Environmental Importance"

Lotte Cultureworks (CEO Choi Byung-hwan) announced on the 4th that it conducted volunteer and sharing activities with its employees in celebration of Children's Day on May 5th. From the left in the photo: Son Sik, Team Leader of Children and Future Foundation; Lee Su-jeong, Manager at Lotte Cultureworks; Na Kyung-hee, Director of Songpa-gu Jamsil Comprehensive Social Welfare Center; Kim Min-seok, Team Leader of Songpa-gu Jamsil Comprehensive Social Welfare Center. Photo by Lotte Cultureworks

Lotte Cultureworks (CEO Choi Byung-hwan) announced on the 4th that it conducted volunteer and sharing activities with its employees in celebration of Children's Day on May 5th. From the left in the photo: Son Sik, Team Leader of Children and Future Foundation; Lee Su-jeong, Manager at Lotte Cultureworks; Na Kyung-hee, Director of Songpa-gu Jamsil Comprehensive Social Welfare Center; Kim Min-seok, Team Leader of Songpa-gu Jamsil Comprehensive Social Welfare Center. Photo by Lotte Cultureworks

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[Asia Economy Reporter Kim Heeyoon] Lotte Cultureworks (CEO Choi Byunghwan) announced on the 4th that it conducted volunteer and sharing activities with its employees in celebration of Children's Day.


About 120 employees of Lotte Cultureworks participated in this activity. They individually took part in the volunteer work by receiving upcycling pop-up book making kits using non-recyclable fairy tale books.


The pop-up book was designed as an educational book that stimulates children's curiosity and imagination with three-dimensional unfolding pictures, while naturally teaching fun and environmental awareness.


The pop-up books made by the employees were donated to the Jamsil Social Welfare Center to be used as learning aids. Snacks and beverages were also provided.


Additionally, an opportunity was provided for children to make pop-up books themselves and develop a systematic understanding of environmental protection. A total of 120 pop-up book making kits were donated to the Jamsil Social Welfare Center, Dobong Seowon Comprehensive Social Welfare Center, and Daebang Comprehensive Social Welfare Center.



A Lotte Cultureworks official said, “We planned this project thinking that if children make pop-up books using discarded books, they would directly understand the importance of environmental protection and feel emotional stability.”


This content was produced with the assistance of AI translation services.

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