Seven Eleven to Launch Pre-Orders for Five 'Peppa Pig' Toys for Children's Day

Peppa Pig toys presented by 7-Eleven.

[Asia Economy Reporter Jeon Jinyoung] Convenience store 7-Eleven will exclusively partner with the globally popular animation "Peppa Pig" starting from the 18th to offer advance reservations for Peppa Pig's popular toys through the application (app) "Seven App" on a first-come, first-served basis.

According to 7-Eleven on the 17th, Peppa Pig is an animation depicting the warm and cheerful daily life of the pink pig "Peppa" and her family. It has been broadcast in over 180 countries worldwide and is a global sensation with a total cumulative view count of 20 billion on its official YouTube channel.

The products introduced through the Seven App are the top 5 best-selling items domestically: the "Peppa House Playset (33,800 KRW)," "Peppa's Shopping Center (49,800 KRW)," "Peppa Pig Kitchen Play (59,800 KRW)," "Peppa Pig Music Play (22,800 KRW)," and "Peppa Pig Driving Play (39,800 KRW)." They can be purchased at up to 50% discounted prices, with each product limited to 300 units.

From the 29th of this month to the 31st of next month, 7-Eleven stores decorated with Peppa Pig themes will sell 19 types of Peppa Pig toys and 12 types of Snoopy blocks. Among these, Peppa Pig products can be purchased at a 10% discount, and after purchase, customers who collect stamps on the Seven App will be entered into a draw to receive a Peppa Pig toy set. Additionally, 7-Eleven plans to release various snacks and candies featuring Peppa Pig characters.

Kim Suhyun, MD in charge of global sourcing at 7-Eleven, said, "Recently, three types of Peppa Pig milk cookies achieved the highest sales within the Seven App, prompting us to plan an exclusive Peppa Pig event. We also plan to introduce new Peppa Pig products through the Seven App in the future."

This content was produced with the assistance of AI translation services.