SK㈜ C&C Collaborates with Domestic Healthcare Companies to Build an Intelligent Health Management Platform

[Asia Economy Reporter Kang Nahum] SK Inc. C&C is partnering with health functional food and healthcare data analysis companies to launch an ‘Intelligent Health Management Platform Based on Health Checkup Data.’

On the 5th, SK C&C announced that it has formed a strategic partnership with Amorepacific, Chong Kun Dang Health, and Mediage to implement a ‘user-customized health management platform based on wellness data.’

Scheduled to be launched in the first half of this year, this platform is an ‘intelligent health management service’ based on SK C&C’s ‘Cloud-on-Cloud type digital integrated platform’ currently in operation.

Based on artificial intelligence (AI), big data, and blockchain technologies, it analyzes user health information and provides recommendations for health functional foods and exercise content, as well as comprehensive management of skin health and mental health.

When users of the intelligent health management service authenticate themselves in the app, they can retrieve and analyze up to 10 years’ worth of their health checkup results at once.

Users can compare their health checkup analysis data with their biological age to easily check changes in their health status at a glance. Afterwards, they use recommended health products and exercise services tailored to their health condition. Points earned through missions and activities can be exchanged for discount coupons when purchasing partner products.

SK C&C oversees the construction and operation of a user-centered service platform that integrates various technologies of the Cloud-on-Cloud type digital integrated platform.

Mediage, a healthcare data analysis specialist company, is responsible for analyzing health checkup results provided by service users and health status analysis based on biological age.

Amorepacific and Chong Kun Dang Health recommend health functional foods and skin health products to improve users’ health. They also support motivation programs such as congratulatory points, mileage, and discount coupons for customers who achieve health missions like exercise or walking within a set period.

SK C&C plans to develop a data brokerage service that connects data accumulated by users through the intelligent health management service with companies that need it.

Lee Gi-yeol, Head of SK C&C Digital Platform Division, said, “We will create a ‘triple-win’ health management platform that not only reduces social costs related to health by strengthening post-health checkup management functions and enhances ESG value, but also generates economic benefits through service usage data transactions.”

This content was produced with the assistance of AI translation services.