Chorokbaem Media Signs Business Agreement for Healthcare Metaverse Development
[Asia Economy Reporter Park Hyungsoo] Chorokbaem Media is participating as a partner company in the metaverse-based ‘Genome Project’.
Chorokbaem Media announced on the 28th that it will invest in securing IPs such as webtoons, web novels, and figures, following the establishment of a media content alliance.
While expanding its business areas from the existing media content sector to NFT and e-commerce, it is expected that the new media business will gain momentum through participation in the Genome Project.
Chorokbaem Media signed a memorandum of understanding (MOU) for the metaverse-based Jeju Genome Project with 18 companies and institutions, including InVite BioCore, a genome analysis and clinical trial outsourcing specialist, 3D Factory, a metaverse platform producer, Seoul National University Hospital, and the Jeju Special Self-Governing Provincial Council.
Focusing on the Jeju region, the project will collect, analyze, and integrate genome and clinical information from 10,000 people to establish a bioinformatics-based big data system. The project aims to implement metaverse-based health management and precision medical systems with a focus on practical applications of the system.
The measurement, collection, analysis, and integration of genome and clinical information to build the bioinformatics-based big data will be carried out by InVite BioCore, Clinomics, Crystal Genomics, and ProCagen. Comprehensive health management and precision medical consultations based on the metaverse platform will be handled by Chorokbaem Media, InVite Healthcare, Seoul National University Hospital, Vident, InBioGen, 3D Factory, and CJ OliveNetworks.
Chorokbaem Media will provide entertainment content in the metaverse space for the Genome Project.
A representative from Chorokbaem Media said, "Participation in the Jeju Genome Project will accelerate the promotion of the metaverse entertainment business," adding, "It is significant that Chorokbaem Media is involved as a strategic investor and partners with 3D Factory."
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They continued, "By developing entertainment content based on healthcare metaverse, we expect not only concrete results in Chorokbaem Media’s new metaverse business sector but also expansion into the NFT business combining metaverse platforms and blockchain technology."
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