Wemade Forms Strategic Partnership with Global Influencer Marketing Company 'GG Content'

[Asia Economy Reporter Seungjin Lee] Wemade announced on the 25th that it has signed a strategic partnership (MOU) with the global influencer marketing company 'GG Content (GG Content)'.

Founded in 2018, GG Content is a company located in Silicon Valley, USA, with strong capabilities in influencer marketing and SNS marketing based on its self-developed platform.

Leveraging the vast amount of social channel data and campaign execution know-how owned by GG Content, more effective marketing is possible across various social media platforms such as YouTube, Twitch, and Instagram.

Accordingly, Wemade plans to utilize GG Content's abundant global influencer marketing experience to enhance the brand status of the global blockchain gaming platform WEMIX and to conduct systematic marketing for the onboarded games.

In particular, since more sophisticated influencer marketing targeting all regions worldwide is now possible, through this collaboration, they plan to strive to promote WEMIX platform’s P&E (Play and Earn) games and the Inter-game economy to a wider audience.

Kim Jeonghyun, CEO of GG Content, said, “We are pleased to join the partnership for marketing the global blockchain platform WEMIX,” and added, “We will actively work to provide systematic influencer marketing for WEMIX based on solid data from our self-developed platform.”

Jang Hyunguk, CEO of Wemade, said, “Through the strategic partnership with the global marketing company GG Content, we expect not only to enhance the WEMIX brand value but also to greatly help expand our business competitiveness,” and added, “We will do our best to develop various customer-tailored marketing strategies so that WEMIX can grow into a platform with the largest user base worldwide.”

Meanwhile, Wemade has successfully completed the NDR (Non-Deal Roadshow) held in the UK and the US and is currently participating in GDC 2022 held in San Francisco, USA. At Wemade’s booth, the largest among domestic companies, global game companies and blockchain firms have been continuously visiting and conducting active meetings.

This content was produced with the assistance of AI translation services.