Ballan Opens Premium Golf Specialty Store

Providing Over 20,000 Products from 100 Golf Brands

[Asia Economy Reporter Eunmo Koo] Luxury commerce platform Ballan announced on the 23rd that it has opened a premium golf specialty store.

Ballan has confirmed the entry of over 100 brands, ranging from traditional brands to premium brands gaining attention among golfers in their 20s and 30s. It plans to offer customers more than 20,000 products from leading domestic and international golf brands such as ▲TaylorMade ▲Hazzys Golf ▲Piretti Golf ▲Daks London ▲Mizuno Golf ▲Wak, among others.

By the first half of this year, Ballan aims to expand the entry of not only premium brands but also domestic small and medium-sized brands, targeting over 200 brands and more than 200,000 products. Along with the opening of the golf category, Ballan plans to continuously expand product lines including beauty, jewelry, and living, establishing a shopping environment that proposes a customized luxury life.

Choi Hyung-rok, CEO of Ballan, said, “As the luxury market becomes more popularized, luxury shopping is evolving beyond simply purchasing products to a concierge area tailored to each customer's preferences. Ballan will advance as a luxury lifestyle super app that provides services responsible for not only luxury goods but the entire premium life of customers.”

To celebrate the opening of the golf specialty store, Ballan is holding a special sale offering up to 77% discounts on various golf products including golf apparel, gloves, hats, clubs, and club bags. Additionally, an event is being held where customers who purchase products from the participating brands will receive various gifts such as ball caps, wheel bags, and pouches.

This content was produced with the assistance of AI translation services.