CJ Freshway's Food Culture Education Program 'Ainuri' Surpasses 2,000 Sessions

[Asia Economy Reporter Song Seung-yoon] CJ Freshway announced on the 16th that the number of sessions conducted for its food culture education program, operated through the kids' food ingredient brand Ainuri, has surpassed 2,000.

Since 2018, CJ Freshway's Ainuri has been running various programs aimed at promoting the importance of healthy eating habits to young children attending daycare centers and kindergartens, as well as their parents and staff. Ainuri's educational programs consist of about 10 types, including Vegetable School, Seaweed School, Yum Yum Growth School, and Dragon D School.

The education programs were developed in-house by CJ Freshway and are systematically planned by a dedicated team composed of professional chefs and nutritionists, reflecting the Nuri Curriculum and evaluation systems. They also create differentiated content by utilizing various infrastructures of the CJ Group or through regular industry-academic cooperation activities. Hygiene education for parents and staff, improvement of picky eating habits, and food allergy response education are also provided. Since 2019, free education sessions numbering around 200 annually have been conducted for staff and cooks affiliated with institutions under the National Childcare Support Center Association nationwide.

A CJ Freshway official stated, "As the kids' food ingredient market grows, Ainuri's long-term, carefully conducted education programs play a significant role in brand growth. We will continue to do our best to provide children with enjoyable food culture experiences through high-quality education and contribute to creating a healthy educational environment."

Meanwhile, CJ Freshway entered the kids' food ingredient market in 2014. Applying its own standards of obtaining at least one national certification, it supplies food such as eco-friendly, organic, and GAP-certified agricultural products, seafood that has passed radiation tests, and antibiotic-free livestock products to infant care facilities.

This content was produced with the assistance of AI translation services.