AmorePacific Ryo Black Shampoo, Recruiting 100 Pre-Experience Participants
[Asia Economy Reporter Moon Hyewon] Amorepacific's Ryo (呂, RYO) announced on the 15th that it will recruit 100 pre-experience participants ahead of the pre-launch of its premium gray hair care line at Emart.
Applications for the pre-experience group can be made through the QR code placed at 30 major Emart stores nationwide and the corresponding link until the 20th, about a week from now. Applications will be closed for a total of 1,000 people on a first-come, first-served basis, and all 1,000 applicants will receive a Shinsegae gift certificate worth 1,000 won. The final 100 selected participants will be given full-sized shampoo and treatment products to experience as product reviewers.
The newly introduced Ryo Black Shampoo and Treatment are high-performance total hair care products that can easily provide a temporary gray hair cover effect with just daily shampooing.
In addition, they use ingredients approved by the Ministry of Food and Drug Safety and reduce scalp irritation and hair damage through proprietary technology.
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Meanwhile, the Ryo Black Shampoo and Treatment will be exclusively launched at Emart nationwide on the 14th of next month.
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