Bucket Studio-Korea Kennel Club, Business Agreement to Support SMEs and Small Business Owners

[Asia Economy Reporter Park Hyungsoo] Bucket Studio is entering the pet market in partnership with the Korea Kennel Club (KKC).

On the 8th, Bucket Studio announced that it signed a Memorandum of Understanding (MOU) designating it as the official live commerce agency for the Korea Kennel Club. Bucket Studio will support floating banners and live commerce design for manufacturers and small business owners affiliated with the Korea Kennel Club.

The Korea Kennel Club is the largest dog organization in Korea. It has about 7,000 companies including training centers, cafes, grooming, and manufacturing, and 400,000 members. It leads a healthy dog culture by managing pedigrees by breed, hosting dog events, training dog professionals, and conducting animal protection activities.

Park Aekyung, Vice President of the Korea Kennel Club, said, "Through this business agreement, we will be able to support small and medium-sized enterprises and small business owners who had difficulty securing distribution channels," adding, "By combining Bucket Studio’s expertise in live commerce business and cooperation among association member companies, we will create additional sales structures."

According to the Korea Rural Economic Institute, the domestic pet market size grew nearly 80% from 1.9 trillion won in 2015 to 3.4 trillion won last year. It is expected to grow to 6 trillion won by 2027.

Kang Jiyeon, CEO of Bucket Studio, said, "We expect the pet live commerce business to grow together." She added, "We will strengthen the live commerce business and secure various partners," and "We will strive to form a healthy companion industry culture."

Bucket Studio operates a live commerce team composed of professional personnel such as exclusive show hosts, PDs, and MDs. Based on its own studio and broadcasting equipment, it has established a systematic system. It also established Bithumb Live, a specialized live commerce platform.

This content was produced with the assistance of AI translation services.