Emart24, Weekend Half-Price Discount on 'Naengsam' and 'Malmeok Cookie'

Half-Price Event on 3 Types of Frozen Samgyeopsal and Malmeok (Malmeok) Cookies Every Weekend in March

The customer is looking at frozen samgyeopsal at Emart24.

[Asia Economy Reporter Yuri Kim] Emart24 announced on the 4th that it will offer a 50% discount on frozen samgyeopsal every weekend this month.

Emart24 will provide a 50% discount when paying with affiliated cards for three types of frozen samgyeopsal (frozen thinly sliced samgyeopsal, Nonghyup Korean pork thinly sliced samgyeopsal, Nonghyup That Time Frozen Samgyeopsal) every Saturday and Sunday in March (maximum 6,500 KRW per person per day per transaction).

Through this discount event, customers can purchase frozen samgyeopsal, previously sold at 5,900 KRW and 13,000 KRW, for 2,950 KRW and 6,500 KRW every weekend. Emart24 stated that as more customers buy side dishes and snacks at nearby convenience stores for home drinking and home meals, they decided to hold a half-price frozen samgyeopsal event in March, which includes Samgyeopsal Day, to cater to all ages who enjoy samgyeopsal.

Emart24's frozen meat sales have doubled year-on-year for the past three years, gaining strong customer response. Sales from January to February this year also increased by 67% compared to the previous year. On March 3rd, Samgyeopsal Day, frozen samgyeopsal sales surged 7.6 times compared to the previous week.

Emart24 analyzes that the popularity of convenience store frozen samgyeopsal is rising due to the retro trend, the increase in specialized frozen samgyeopsal restaurants, and more customers enjoying high-quality frozen samgyeopsal that is rapidly frozen, combined with the convenience of accessibility.

Along with the frozen samgyeopsal discount, a weekend half-price event for 'Malmeok Cookie' is also being held for customers seeking home desserts. Malmeok Cookie is a shortened term for 'cookies to dip and eat,' a recipe gaining popularity on SNS where cookies are dipped in milk for a delicious taste. Throughout March, every weekend, 12 types of cookies selected as 'Malmeok Cookie,' including sabl?, butter ring, non-fat milk Home Run Ball, and Lotte Sand, can be purchased at half price when paying with affiliated cards together with Seoul Milk 1ℓ.

An Emart24 official said, "We will conduct targeted marketing by discounting products frequently sought during specific times or days such as morning, lunchtime, and weekends, so that customers visiting Emart24 during those times can enjoy pleasant discount benefits."

This content was produced with the assistance of AI translation services.