CJ CheilJedang Establishes Kizuna Factory in Vietnam... First Overseas Manufacturing Base

Halal-Exclusive Production Building and Automated Facilities Established
Kizuna Factory Overseas Export Volume Expanded More Than Threefold

[Asia Economy Reporter Song Seung-yoon] CJ CheilJedang announced on the 27th that it has established a production plant in the Kizuna Industrial Park in Long An Province, Vietnam.

The Kizuna plant was built on a total area of 34,800㎡ (10,500 pyeong) and consists of two 4-story buildings. The establishment of the plant involved an investment of 30 billion KRW, and a total of 100 billion KRW is expected to be invested by 2025 for additional facility investments.

The Kizuna plant is CJ CheilJedang's first overseas manufacturing base applying the 'Global production → Global export (Global to Global)' model. Until now, CJ CheilJedang's global market strategy mainly involved 'domestic production → overseas export' and 'local production and local sales overseas,' but with the completion of the Kizuna plant, the company can produce its main products in Vietnam and directly supply neighboring overseas countries. CJ CheilJedang plans to expand the volume of exports produced at the Kizuna plant to overseas markets by more than three times compared to this year by 2025.

From the initial design stage, the Kizuna plant was equipped with a dedicated halal production building, and products such as processed rice, kimchi, and K-sauces have passed Indonesia's MUI and Malaysia's JAKIM certifications, playing a central role in targeting the halal market. CJ CheilJedang also introduced its independently developed spring roll forming automation equipment for the first time, aiming to increase the automation rate from 70% this year to 100% by 2024.

A CJ CheilJedang official said, "The completion of the Kizuna plant signifies that CJ CheilJedang has laid a solid foundation for targeting the Asia-Pacific and European markets," adding, "We will further enhance the momentum for the overseas expansion of K-food and do our best to achieve the vision of becoming a 'global comprehensive food company.'"

This content was produced with the assistance of AI translation services.