Aekyung "Multipurpose Cleaner 'Eommaui Seontaek' Sales Increased 16% Last Year"
[Asia Economy Reporter Moon Hyewon] Aekyung Industrial announced on the 24th that the sales of its multi-purpose cleaner brand ‘Eomma-ui Seontaek’ (Mom's Choice) increased by 16% compared to the previous year.
According to Aekyung Industrial, the sales of Eomma-ui Seontaek recorded double-digit growth every year since its launch in 2014, with a 27% increase in 2019 compared to the previous year, and an 18% rise in 2020.
By product, baking soda grew by 19% in 2019, 15% in 2020, and 5% in 2021, while sodium percarbonate grew by 43% in 2019, 21% in 2020, and 23% in 2021. Citric acid grew by 18% in 2020 and 14% in 2021.
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An Aekyung Industrial official said, “Due to increased interest in ingredients and the multi-purpose cleaning function, not only baking soda but also sodium percarbonate and citric acid multi-purpose cleaners are gaining popularity,” adding, “We expect the usage of multi-purpose cleaners to continue increasing in the future.”
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