Louis Vuitton Bag Price Rises 1 Million Won Overnight... Up to 26% Increase

[Asia Economy Reporter Jeon Jinyoung] French luxury brand Louis Vuitton has implemented its first price increase of the year. Prices were raised simultaneously across all countries, including South Korea.

According to industry sources on the 16th, Louis Vuitton decided to raise prices due to increased manufacturing costs and inflation. All product categories, including fashion accessories and perfumes, are affected. This is the first price hike in five months since last October.

Accordingly, the price of the Capucines MM rose 22.4%, from 7.53 million KRW to 9.22 million KRW. The Capucines Mini, made famous by actress Kim Hee-ae wearing it in the drama "The World of the Married," surged 26%, from 5.99 million KRW to 7.55 million KRW. The Capucines BB also jumped from 7.7 million KRW to 9.06 million KRW. The Louis Vuitton Dauphine increased by 3.9%, from 4.52 million KRW to 4.7 million KRW.

Price increases applied regardless of material, including leather chain bags and canvas. For the leather chain bag Twist series, the Twist PM rose 11%, from 4.97 million KRW to 5.53 million KRW. The canvas Alma BB was raised from 2.01 million KRW to 2.18 million KRW.

Louis Vuitton Mo?t Hennessy (LVMH), which owns Louis Vuitton, Dior, and Celine, reported sales of 64.2 billion euros (86.4363 trillion KRW) last year, up 44% from the previous year. Net profit rose 156% year-on-year to 12 billion euros (16.1563 trillion KRW).

This content was produced with the assistance of AI translation services.