Hyosung launches Daks shirt 'Eco-friendly Tie' made from recycled PET bottle fibers
Daks Shirts to Supply Eco-Friendly Polyester Fiber 'Regen'
[Asia Economy Reporter Moon Chaeseok] Hyosung TNC is collaborating with the men's fashion brand Daks Shirts to introduce an 'eco-friendly necktie' made from plastic recycled fibers.
On the 10th, Hyosung TNC announced that it supplied its eco-friendly fiber Re:gen to Daks Shirts, a men's fashion brand under Tribonz. Re:gen is a fiber made by recycling PET bottles. The company explained that they quickly recognized the growing number of 'greensumers' (green + consumer) who primarily purchase environmentally friendly products in the men's fashion market and pursued collaboration with Daks Shirts, a leading domestic men's clothing brand.
Hyosung TNC supplied fabric made from Re:gen to Daks Shirts. Daks Shirts launched an eco-friendly necktie collection called 'Daks Love PET' using Re:gen fibers. Since the 7th, Daks Shirts has been selling 11 types of eco-friendly neckties on its online mall. Approximately 1.8 transparent PET bottles were used per necktie.
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Since the early 2000s, Hyosung TNC has set 'eco-friendliness' as its top management goal and has been dedicated to developing recycled fibers. In 2008, it developed Re:gen polyester extracted from PET bottles. Since 2020, in collaboration with local governments such as Seoul City, it has produced clothing and bags using recycled polyester fibers like 'Re:gen Seoul,' 'Re:gen Jeju,' and 'Re:gen Ocean.' A Hyosung TNC official stated, "We plan to expand collaborations with local governments and fashion brands to improve customer awareness of recycled products and enhance the brand power of Re:gen, Korea's representative eco-friendly fiber."
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