Naver D2SF Makes Follow-up Investment in Fashion Tech Startup 'Christine Company'

[Asia Economy Reporter Kang Nahum] Naver's startup nurturing organization D2SF announced on the 10th that it made a follow-up investment in the fashion tech startup 'Christine Company,' which it had invested in at the seed stage last year.

The total amount raised in Christine Company's latest pre-Series A (pre-A) round is approximately 1.5 billion KRW, led by Aju IB Investment, with Series Ventures and Gyeongnam Venture Investment participating jointly.

Christine Company has built a data-driven shoe manufacturing platform. By utilizing data, it streamlined and systematized over 120 shoe manufacturing processes and integrated them organically into a single platform. The time required from new product planning to production was reduced by up to 90%, and manufacturing costs were cut by up to 50%.

Christine Company is currently discussing collaborations with well-known brand companies. Additionally, it plans to link offline manufacturing processes, established through cooperation with over 200 shoe manufacturing factories, to the online platform. Through this, brand companies can check the manufacturing process in real time after placing shoe manufacturing orders, and manufacturing factories can review order requests and manage work histories.

Minbong Lee, CEO of Christine Company, said, "We aim to establish ourselves in the market as a shoe manufacturing platform not only for famous brands but also for small and medium-sized enterprises, fashion designers, and creators, and to lead innovation in the global shoe manufacturing market by securing orders from global brands."

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