Jeiljemyeonso Joins 'Yongginae Challenge'... "40% Discount When Using Reusable Containers"

[Asia Economy Reporter Song Seung-yoon] Jeil Jemyunso, operated by CJ Foodville, is joining the 'Yongginae Challenge' to reduce plastic usage.

Jeil Jemyunso announced on the 8th that until the 28th, customers who bring their own reusable containers for takeout orders will receive a 40% discount on two types of hot pot dishes. The 'Yongginae Challenge' is an environmental campaign that encourages people to bravely (勇氣, yonggi) bring their own containers (容器, yongi) to pack ingredients or food, aiming to reduce unnecessary plastic use.

Last month, Jeil Jemyunso piloted an event at the Olympic Park branch offering discounts on two hot pot dishes when using reusable containers. As a result, takeout orders increased approximately 2.3 times compared to the same period the previous month.

With many customers sympathizing with and participating in the Yongginae Challenge, the program has been expanded to five locations this time. The participating stores are Jeil Jemyunso Olympic Park branch, Yeouido IFC Mall branch, Seoul Station branch, Seoul Square branch, and Jeiljedang Center branch. The reusable container discount applies only to the 'Assorted Udon Hot Pot' and 'Spicy King Dumpling Hot Pot' menu items. Other coupons, promotions, and affiliated discount cards cannot be combined.

A CJ Foodville representative said, “We prepared this discount benefit to support customers who participate in reducing plastic use and to spread the Yongginae Challenge. Jeil Jemyunso plans to continue various activities that practice the values of environment and sustainability.”

This content was produced with the assistance of AI translation services.