"Relieve Holiday Stress with Shopping" Homeplus Hosts Premium PB 'Signature Week'

On the 3rd, a model is introducing the premium private brand 'Homeplus Signature' products at Homeplus Gangseo store in Deungchon-dong, Seoul.

[Asia Economy Reporter Jeon Jinyoung] Homeplus announced on the 3rd that it will hold a ‘Signature Week’ for two weeks until the 16th at nationwide stores and Homeplus online. This is an opportunity to purchase all products of ‘Homeplus Signature,’ which includes over 2,000 items, at unprecedented prices.

Homeplus Signature is the company’s premium private brand (PB) line, which has established itself as a representative product of Homeplus by expanding its categories from food to various daily necessities. Noting that stress levels tend to rise right after holidays, Homeplus emphasized ‘value-for-money’ products in this event.

During Signature Week, new products directly imported from Europe will be introduced, along with the ‘MatMatMat Festival’ and ‘Price Stability 365,’ where essential goods can be purchased at special prices.

Homeplus will debut European direct-imported biscuits and frozen pizzas in Signature Week. These include two types of butter biscuits made by a French manufacturer with a 100-year tradition: ‘Homeplus Signature Butter Palette’ and ‘Homeplus Signature Butter Galette.’ Both have a high butter content that preserves a rich buttery aroma, and each offers a unique texture. They are individually packaged in convenient portions for easy carrying and storage. Both products are available for 1,990 KRW each. The moist and soft-textured ‘Homeplus Signature French Madeleine’ is also offered at a special price of 4,790 KRW.

Frozen pizzas made by a European specialist manufacturer with over 40 years of experience are also newly introduced. The three most popular types among Koreans?‘Mozzarella Cheese Pizza,’ ‘Four Cheese Pizza,’ and ‘Mushroom Pizza’?are available as Homeplus Signature products. They feature thin and crispy Italian-style dough with generous toppings. All three are priced at 4,990 KRW each, and when purchasing two or more, a 30% discount applies, making them 3,490 KRW each.

To refresh palates tired of holiday foods, the ‘MatMatMat Festival’ is also held. It offers a wide range of popular ready-to-eat meals and products co-developed with famous brands at discounted prices. For example, ‘Homeplus Signature Frozen Rice,’ which is sufficient for one meal, can be purchased at a 30% discount when buying two or more. The ‘Astronaut Pizza 3 types’ and ‘Hanchon Ox Knee Soup and Ox Foot Soup’ are available for 9,900 KRW and 7,490 KRW respectively when paid with event cards (My Homeplus Shinhan or Homeplus Samsung). ‘Real Spam Budae Jjigae’ and ‘Johnsonville Budae Jjigae’ are offered at 8,490 KRW. For late-night snacks and drinking accompaniments, the ‘Irresistible Taste’ category includes ‘Charcoal-grilled Spicy Grilled Intestines, Chicken Feet, and Large Intestines,’ each priced at 5,990 KRW when paid with event cards. Additionally, sweet treats like ‘Homeplus Signature Honey Ring’ and ‘Choco Ring’ are available for 2,990 KRW and 3,990 KRW respectively, and the ‘Homeplus Signature Cheong 8 types,’ made with lemon, ginger, and others, are offered at a 30% discount as a ‘member special price.’

In Price Stability 365, ‘Homeplus Signature Label-free Water’ 2L six-pack is sold for 2,000 KRW, and toilet paper (12,500 KRW), tofu two-pack (3,280 KRW), bean sprouts (1,550 KRW), and milk (1,980 KRW) are offered at reasonable prices.

Card benefits are also provided. During Signature Week, customers who purchase event products worth 30,000 KRW or more using Shinhan Card or Samsung Card will receive a 3,000 KRW gift certificate. (Excluding some products, limited to once per person per day)

Go Youngsun, head of the Homeplus PBGS Support Team, said, “To help relieve holiday stress even a little, we prepared products that are popular right after holidays and snacks suitable for Valentine’s Day gifts at discounted prices. As Homeplus Signature products combine quality and cost-effectiveness, we hope customers enjoy a pleasant shopping experience.”

This content was produced with the assistance of AI translation services.