Coupang Partners with Ministry of Oceans and Fisheries for 'Seol Celebration Korea Seafood Grand Festival'
Utilizing Coupang Logistics Infrastructure... Supporting Expansion of Sales Channels for Excellent Fishing Village Specialties
[Asia Economy Reporter Kim Cheol-hyun] Coupang announced on the 28th that it will hold the '2022 Lunar New Year Korea Seafood Festival,' selling excellent coastal specialty products at reasonable prices to celebrate the Lunar New Year.
Coupang and the Ministry of Oceans and Fisheries planned this event to expand the sales channels of coastal specialty products by utilizing Coupang's logistics infrastructure. The event, which runs until the 30th, offers representative domestic fish species such as mackerel, hairtail, squid, pollock, croaker, and dried anchovies at affordable prices.
There are also discount benefits. Any Coupang member can use up to four 'Lunar New Year Pre-Sale 20% Discount Coupons.' The discount coupons provide up to 5,000 KRW off, allowing a maximum discount benefit of 20,000 KRW per ID.
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Wow Membership members can purchase products at an even lower 'Wow Discount Price.' 'Rocket Fresh' products can be delivered the next morning after purchase. Yoon Hye-young, Vice President of Coupang Retail, said, "We planned the Lunar New Year event together with the Ministry of Oceans and Fisheries to support fishermen who are struggling to expand their online sales channels."
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