Tmon Releases Web Documentary 'Recipe for Prosperity: Changwon Edition'
Special Exhibition Held Aiming for Win-Win with Producers in Changwon Area
[Asia Economy Reporter Kim Cheol-hyun] TMON announced on the 21st that it has released the web documentary 'Well-Living Recipe Changwon Edition,' which combines local agricultural products with content, and is conducting a win-win project exhibition introducing Changwon's major agricultural products and experience goods. This is part of a business agreement signed last December with Changwon City to support local small business owners.
TMON's original content 'Well-Living Recipe Changwon Edition' depicts the story of leaving behind a tiring daily life and living in Changwon for a month. Product planners from the e-commerce company meet with local producers in Changwon, listen to their stories, empathize, and obtain cooking recipes through this process.
Planned as a four-episode series, 'Well-Living Recipe Changwon Edition' is released every Thursday at 6 p.m. on TMON's YouTube channel. The first episode features a 31-year veteran persimmon agricultural meister who produces low-carbon persimmons, sharing stories about life. Future episodes will communicate through various local producers' stories, including fermented tea and anchovies.
TMON also holds a special 'Well-Living Recipe' project exhibition aiming for mutual growth with Changwon area producers. It showcases differentiated planned products such as persimmons and other items introduced through the videos, as well as agricultural products and experience and travel goods from Changwon. To this end, TMON has started a 'One Month Living' project with Changwon City. TMON employees visit production sites in Changwon to experience various local products and cultures and to discover specialized content.
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Jo In-yong, head of TMON EC3 Division, said, "We planned this project to combine local agricultural products with content to add informativeness and fun, while strengthening product competitiveness and aiming for mutual growth with local producers." He added, "Starting with the Changwon edition, we will collaborate with local governments and farmers nationwide to support their product sales and diversify distribution channels, thereby strengthening the win-win ecosystem."
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