Gimhae City Strengthens Support for 'Donation Angels'
[Asia Economy Yeongnam Reporting Headquarters Reporter Lee Sang-hyun] Gimhae City, Gyeongnam Province, is strengthening the recognition of donors who practiced neighborly love despite difficult circumstances.
According to Gimhae City on the 10th, the total donations received in 2021 amounted to 2.247 billion KRW, a 5% increase from 2.137 billion KRW in 2020.
This is the result of donations collected from anonymous companies that have donated winter supplies for vulnerable groups in need for six consecutive years, and donations such as 1.08 million KRW in crumpled bills quietly handed over by visitors dressed in work clothes asking to be used for neighbors in need.
The city has prepared a plan to expand donor recognition to honor their intentions and promote a culture of giving.
Quarterly "Donation Angels" will be selected and appreciation plaques awarded to individual donors who donate 5 million KRW annually or accumulate 10 million KRW over three years, and to organizations or groups that donate 30 million KRW or more annually.
Along with this, donor appreciation letters and writings or drawings submitted through beneficiary essay contests will be enclosed to convey gratitude.
Additionally, donation messages from donors on the day of donation will be broadcast widely on the electronic display board installed in the city hall main building, the city hall website’s “Donation News” section, and public electronic display boards within the jurisdiction.
A Gimhae City official said, “We will foster donor recognition and pride, promote transparency and trust in donations, encourage continuous support, and create a warm society full of compassion by spreading a culture of giving.”
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The city also plans to promote non-face-to-face donation methods using Zero Pay QR codes to discover prospective donors who want to donate but do not know how.
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