From Robot Massage Chairs to Smart Mattresses... K-Home Appliances That Captivated Attention at CES

At the world's largest home appliances and information technology (IT) exhibition, 'CES 2022,' a visitor is examining Coway's 'Noble Air Purifier.'
[Photo by Coway]

[Asia Economy Reporter Junhyung Lee] Domestic home appliance companies are gaining attention at CES, the world's largest home appliance and information technology (IT) exhibition.

According to the industry on the 8th, domestic home appliance companies such as Coway and Bodyfriend set up dedicated booths at 'CES 2022,' held in Las Vegas, USA, on the 5th, and consecutively unveiled new products. The industry explained that CES attendees' attention was focused on domestic home appliance products equipped with innovative technologies.

At the world's largest home appliance and information technology (IT) exhibition, 'CES 2022,' visitors are examining Coway's 'Smart Care Air Mattress.'
[Photo by Coway]

Coway Unveils Future-Type Mattress for the First Time

Coway, which showcased a future-type mattress at this CES, is a representative example. According to Coway, the most notable product at the company's CES booth was the 'Smart Care Air Mattress.' The Smart Care Air Mattress, launched at this CES, detects changes in air pressure within the mattress's internal air cells according to the user's body shape and sleeping posture to provide an optimal sleeping environment.

The 'Noble Zone,' decorated with products from Coway's premium lineup 'Noble,' was also set up at the booth. The 'Airmega' series, targeting the North American market, attracted attention mainly from overseas buyers. A Coway official said, “We allowed visitors to experience innovative technology firsthand on-site and operated a website considering online attendees, receiving positive responses both online and offline,” adding, “We plan to continue providing opportunities to showcase differentiated technologies and communicate with consumers domestically and internationally.”

At CES 2022, the world's largest consumer electronics and information technology (IT) exhibition, a visitor is experiencing Bodyfriend's robotic massage chair, the 'Phantom Robo.'
[Photo by Bodyfriend]

'Robot Massage Chair' Also Debuts

Massage chair company Bodyfriend set up a 330㎡ (approximately 100 pyeong) booth at this CES and introduced the 'Robot Massage Chair.' The robot massage chair 'Phantom Robo' is a robot-type massage chair with independently moving leg parts. It is a future healthcare product developed by Bodyfriend with an investment of about 5 billion KRW. Using the 'Robo Mode,' the massage chair delivers different movements and massages from the left and right leg actuators depending on the situation. This differs from existing massage chairs that provide the same massage pattern without distinguishing between the left and right legs. The company explained that it offers a new type of massage applying ergonomic principles where the leg massage parts are separated, which did not exist before.

Bodyfriend plans to expand the massage chair field into rehabilitation therapy using the technology accumulated while developing Phantom Robo. The strategy is to develop medical device products by linking the product feature of independently operating legs with the rehabilitation therapy field.

They also introduced an advanced massage chair equipped with body composition analysis and high-concentration oxygen supply functions. This product not only provides massage functions but also measures and analyzes various biometric information of users and offers solutions. A Bodyfriend official said, “We will transform massage chairs into digital healthcare robots using core technologies of the 4th industrial revolution,” adding, “We will focus on investing over 100 billion KRW in research and development over the next five years.”

This content was produced with the assistance of AI translation services.